CONTENT CREATION & STRATEGY
Content is my bag, baby. In my current role at Coach, I strategize and craft internal editorial and service training for both retail and outlet channels that is engaging, informative, and fun.
I write copy, create assets, and design documents that blend impactful storytelling with dynamic visual composition.
VIDEO PRODUCTION
Be it styling tutorials, customer service education, employee interviews and testimonials, or hype videos—I lead the production of internal video content, from storyboarding and scriptwriting to editing and sound design.
(Oh, and I also produce a lot of animations and gifs too.)
